Wednesday, October 07th, 2009 | Author:

What is CPA Marketing and Zero Friction Marketing?

CPA - CPA stands for Cost Per Action or Cost Per Action. Simply put this means someone gets paid when a surfer of a particular site completes a set action, like entering an email.

Who gets paid and who’s doing the paying?

Imagine a major company, IKEA for example. They have a new chair that has just been designed and now IKEA want to get that chair and it’s website in front of as many people as possible who are into or wanting to buy a great looking chair.

So they build a website and give an offer. This could be something like, ‘enter your email to win this new IKEA chair’!

They then give this website to a middle man or what’s known as a CPA Network. People like you can go to the network, grab a personal affiliate link to IKEA’s site and begin to promote it to chair lovers.

If someone visits the site via your unique, personal (ikea.com/joeX) link, complete the action by leaving their email. You get paid.

Simple.

This is major money if you crack the code to CPA. IKEA are happy as they have a new lead to promote to. The CPA Network is happy as IKEA pay them and you are happy as you get paid from the network for each lead you send.

Some experienced marketers send thousands of visitors to sites like this every day.

So where does Zero Friction Marketing come into play?

Well, this bit is crucial. A lot of people attempt CPA. They use PPC and send a tennis player to a golf offer, WOOPS! They make no money and lose bucket loads of cash in PPC costs.

  1. Some people make basic link errors.
  2. Others cannot send sufficient traffic to get a completed action.
  3. Most people don’t know how to spot hot offers.
  4. Many people cant find the targeted leads to send to the offers.

This is where Saj P and Zero friction Marketing are priceless and essential. He shows you exactly how to answer the above problems and challenges and even guarnatees that you will make serious money. 

The program aims to teach you how to spot hot, converting offers on the right networks, where to find the right leads and how to drive them to the websites with zero or low cost outlay.

Without coaching CPA marketing is a minefield of money losses, but if you can crack the codes like the top gurus have can you imagine sending 1000 completed actions to a website that pays just $2 for each one?

Now thats a job killer!

Learn more about the secret techniques included with CPA Marketing and Zero Friction Marketing before to many people become your competition. 

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